The Open Group recaps their identity management tweet jam which was held on Tuesday, April 17 (#ogChat).
By Raghuraman Krishnamurthy, Cognizant Technology Solutions If your enterprise is predominantly a consumer goods enterprise, you would have noticed tectonic shifts in the marketing focus.
The enterprise is far more exposed to the trends and rapid shifts in the world outside its own boundaries than it has ever been before. This is what we’re supposed to do anyway – design for change, constant delivery of value. So if we’ve not been doing that, we’ve not been doing what the enterprise needed from us.